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The Week in Mobile: 22-28 October 2017

In Mobile Web Development 30 views
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App Revenue and Downloads hit record, Apple stores inventory for iPhone X for launch, Google's Pixel 2 has screen and availability issues and more

Every week, we rounded up the top news stories, thoughts and other content that focus on the rapidly changing world of mobile technology. We tell you which companies use smart mobile strategies, relieve new ways of thinking about mobile and provide a glimpse into significant trends in the industry. This content is designed to inspire you and your business to take advantage of the many benefits that mobile can offer.

Global App Revenue and Downloads Grow for New Record

Worldwide app downloads and sales were record at the record level last quarter, according to a new report. There were almost 26 billion new downloads from Apple's App Store or Google Play in Q3, when global revenue from apps rose to almost $ 17 billion. Growth was fueled by emerging markets in South Asian countries such as India, where the number of downloads doubled in just one year. Google continues to go with Apple on global downloads, but iOS is the most important place for revenue growth (provisionally). Apple recently updated the App Store with the release of iOS 11, which is "App of the Day & # 39; a & # 39; Game of the Day & # 39; released as a new strategy to promote app discovery. And apparently it has been successful because the apps have seen an average of 1,747 percent on average. Games played saw an increase of 792 percent.

The iPhone X is available for purchase at Apple Stores

Despite rumors of production deficiencies and limited supply, Apple said the stores would store the iPhone X on launch day. The company did not indicate how many devices are available per location, but advised fans to arrive & # 39; if they want to find one. This undoubtedly means returning buyers who are camping overnight for the new iPhone, and the great chance that many will go home with empty hands. The announcement comes on the heels of a new report claiming that the company has relieved specifications for FaceID technology to help suppliers build more units faster. Apple responded that the Face & # 39; quality and accuracy of Face ID has not changed & # 39 ;, because there's only one million chances that any person can unlock your phone using technology. The iPhone X is scheduled to launch this Friday 3 November.

Google Pixel 2 on a rocky start with issues with burning the screen, limited availability

Although the Google Pixel 2 XL is almost two weeks old, some users are already reporting problems burning on the device's OLED screen. Google said it's investigating the report, which claims that UI elements (such as the taskbar) remain vague, even after switching screen. Breakdown problems after a short period of use are generally rare, but tend to coincide over time. The problems seem to only affect the larger, LG-manufactured version of the smartphone at the moment.

But it's not the only worrying Pixel 2 news that Google has to deal with. According to a new report, some buyers who have been expecting their white version of Pixel 2 this week now receive e-mails indicating that their order has been delayed for a month. Google got the same problem last year when it debuted with the first Pixel phone, and unless customers are willing to switch to the black model, they will have to wait now.

Now Available: Android Oreo 8.1 Developer Preview

Google has released a developer preview for its first major update to Android Oreo, using Pixel Visual Core for third-party apps for the first time . Baked in Android Oreo 8.1 is this new feature that will (in theory) enable developers to deliver HDR + Pixel 2 photography to any app. The search giant said this technology is the "first custom co-processor for image processing and machine learning on consumer products." It was previously available only in Google's own camera software, but developers can now get their first crack in writing support for their own apps. Developers enrolled in the Android Beta program can now download the Android 8.1 preview.

Appstore for Amazon refreshes and focuses on coins

After updates for Google Play and iOS App Store, Amazon has given its own appstore app a facelift last week. The updated Appstore has a visual redesign that doubles on Amazon's virtual currency platform, Amazon Coins. Considered as an alternative payment for apps and in-app purchases, the currency offers consumers discounts for higher amounts purchased, and offers developers a way to increase user involvement. However, the platform has received a lame receipt since its launch in 2013. The new layout puts more emphasis on ways consumers can earn coins with in-app activities, along with a new section to manage and update installed apps. . The new version of the Appstore app is available for Amazon Fire TV, Fire Tablet and Android Devices.

& # 39; Pay with Google & # 39; Goals Streamline Mobile Pay for Consumers and Retailers

Google extends its offer of mobile payment options beyond Android Pay in an effort to make mobile payments easier for both retailers and consumers. Powered by the Google Payment API (first announced on I / O in May), the new "Pay with Google" option allows users to pay mobile with each card in their Google Account file. Sellers must use the API to enable the function. Supported launch services include apps and mobile sites on Chrome for food and travel services like Doordash, Instacart, and Kayak, with more partners and browsers.


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